KEY RESULT AREAS 關鍵領域
1.?Ensures the efficient
and effective management of the sales division towards the attainment of the
overall company objectives and operational goals.
確保以高效及時的銷售團隊管理實現(xiàn)公司的整體目標和運營目標。
2.?Develops strategies
for forecasting and analysing sales needs and developing effective product
responses, delivery systems and methods of measuring and evaluating results.
開發(fā)新的銷售戰(zhàn)略用以預測及分析銷售需求，開發(fā)有效地產(chǎn)品回饋信息，傳達系統(tǒng)，及衡量牌價結果的新方法。
3.?Plans, develops and
executives marketing plans to provide direction and a specific plan of
action.
有效計劃，發(fā)展及執(zhí)行市場計劃，提供指導性和具體的行動計劃
4.?Develops new and/or
improved products to improve the competitiveness and maximise profitability;
promotes marketing awareness and clearly communicates the marketing
objectives to support the achievement of plans and sales goals.
?開發(fā)新的/或改進產(chǎn)品，提高競爭力和利潤最大化，提升營銷意識，明確的傳達營銷目標，有效支持實現(xiàn)銷售計劃和目標。
5.?Plans, manages and
evaluates the financial operations of the sales division to ensure cost
effectiveness and optimum utilization of resources.
計劃，管理及評估銷售部門的財務報告，確保費用的有效支出及資源的優(yōu)化利用。
PERSONAL SPECIFICATION 職位要求
1.?Contributes to the morale and team spirit of the companyby building and maintaining supportive and effective relationships withcolleagues and associates, instilling confidence and demonstrating “chemistry” withkey constituents.
通過建立及維護與同事的和睦關系，灌輸自信的工作態(tài)度提高團隊的士氣及團隊的合作精神。
2.?Is responsible for planning,directing and evaluating all sales and marketing activities including directsales, catering sales, room sales, food & beverage sales, reservations andfor managing, in concert with corporate level staff, public relations andadvertising efforts to maximise profit potential and enhance the propertyimage. Products developed and services provided are instrumental in promotingand maintaining a true competitive advantage in the marketplace.
負責規(guī)劃，指導和評估所有銷售和市場營銷活動，包括直接銷售，餐飲銷售，客房銷售，預定管理，協(xié)同公司工作人員，公共關系和廣告效應最大化的提升潛在利潤和品牌形象，開發(fā)產(chǎn)品和提供新服務，促進和維護在市場中的競爭優(yōu)勢。
??3.?Ensures that all marketing, sales,advertising, reservations and public relations efforts will provide bothoptimum profit returns and increased sales; to keep management aware of theoverall marketing program so that all property activities will be integrated;to promote leadership to all associates; to ensure that all marketing goals aremet and maintained.
確保所有的營銷，銷售，廣告，預定和公共關系方面的努力能提供利潤的最佳回報，和提高銷售業(yè)績。確保管理過程中隨時保持整體的銷售計劃與活動工作的開展保持一致，確保所有的銷售目標得以實現(xiàn)和維護。
4.?Acts within the company policies with complete authorityto delegate responsibilities within the marketing division.
確保部門的行動開展遵從公司政策及被授予的明確職權范圍之內。
5.?Attends regular departmental meetings.
組織參加常規(guī)部門會議。
