PositionOverview 崗位概覽
Responsible in achieving the Brand andHotel positioning objectives locally and internationally through MarketingCommunication, PR and Promotional activities.
通過市場傳媒、公共關(guān)系和推廣活動,負責完成品牌和酒店在國內(nèi)和國際的市場定位。
TheRole 崗位職責:
1. Plan,implement and monitor the PR segments in the annual Revenue Plan, with actionplans and relevant updating throughout the year where needed.
依據(jù)年度收益計劃和行動計劃,制定、實施和監(jiān)督公共關(guān)系。
2. Plan,conceptualise and execute all aspects of marketing campaigns, includingadvertising, promotions, communications and CRM, tailoring each plan accordingto target markets.
計劃、創(chuàng)意并執(zhí)行所有市場活動,包括廣告、推廣、溝通和客戶關(guān)系維護,依據(jù)目標市場對制定針對性計劃。
3. Handleall areas related to Marcom, including media planning, mediarelations/promotions, communications, copy writing and collateral production.
負責市場傳媒的所有領(lǐng)域,包括媒體計劃、媒體關(guān)系/推廣,溝通,宣傳品文字撰寫及制作。
4. Liaisewith regional office on business development and Marcom projects.
與區(qū)域辦公室匯報、溝通業(yè)務發(fā)展和市場傳媒的工作項目及進展。
5. Submitmonthly report to DOSM with a copy to General Manager.
向市場銷售總監(jiān)發(fā)送月度報告,抄送總經(jīng)理。
6. Manageand develop the Marcom team in a professional and brand-adhering manner, aimingfor the highest possible level through detailed performance reviews, coachingand training.
按品牌要求專業(yè)地管理和發(fā)展市場傳訊的團隊,以達到高標準的表現(xiàn),提供輔導和培訓。
TalentProfile任職資格:
1.Min 2-3 years experience in similarcapacity in hotel industry.
至少2-3年酒店行業(yè)相似職位的工作經(jīng)驗。
2.Leadership skills and knowledge of alltasks within the area of responsibility.
在負責領(lǐng)域擁有領(lǐng)導能力和所有相關(guān)知識。
3.Knowledge in e-commerce, masscommunication, creative graphic design, innovative copy writing, and editing.
熟悉電子商務,大眾溝通、圖像設計、版權(quán)和編輯。
4.Knowledge of local & internationalmarket.
了解本地和國際市場。
5.Excellent written and spoken Chinese andEnglish.
熟練的中英文口語和書寫能力。
6.Good interpersonal & communicativeskills.
出色的人際交往和溝通能力。
7.Ability to work under pressureindependently and as a team
有獨立工作和團隊合作的能力及抗壓能力。